At the intersection of branding, communications, and reputation is where Conversate Labs thrives. We guide you through the insights discovery process where we connect with your audience along the way through more meaningful conversations and communications.
“We help companies connect with their most important audiences to transform their brand and communications strategies.”
Abbey Eisenlauer, President
When you need an outside, unbiased, and trusted perspective to get to the root of a marketing problem, many have relied on Abbey.
After helping numerous companies connect data with insights to inform marketing strategies, Abbey founded Conversate Labs in 2021. She has led and listened to people around the world in focus groups, surveys, and insights sessions to help solve complex problems. With 20+ years of experience working with the FORTUNE 100, large companies, and business owners, her unique approach and research methodologies have transformed many brands and companies.
Abbey is a trained moderator and leadership coach, which is the foundation to her unique approach to insights discovery. She graduated with her MBA in Marketing Strategy and received a Bachelor's degree in Marketing & International Business from Indiana University. She has a Data & Analytics certification from the Wharton School of Business. Aside from insights, her passion for giving back to the community is seen through her Executive Board position with Turning Point, a local domestic violence shelter empowering survivors to envision a healthy future, and spearheading the Walk to End Alzheimer’s in McHenry County. Abbey lives with her family in the Chicago area.
Giving Back
At the time we started our business, we lost our Grandmother to a 12-year battle with Alzheimer’s disease. Always happy and kind to everyone she met, Conversate Labs has dedicated our work to those battling Alzheimer’s and dementia, those caring for loved ones, or those we have lost. Each year we give back by participating in the McHenry County Walk to End Alzheimer’s and make donations to the Alzheimer’s Association in memory of our Grandmother and in hopes of finding a cure.
Walk to End ALZ or Donate Today